Sports Nutrition Market Share in 2025: Trends a

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As of 2023, the market was valued at approximately USD 36.52 billion and is projected to re

The sports nutrition market is experiencing significant growth, driven by increasing health consciousness and a surge in fitness activities worldwide. As of 2023, the Sports nutrition market was valued at approximately USD 36.52 billion and is projected to reach USD 39.27 billion in 2024, with an expected compound annual growth rate (CAGR) of 8.04% leading up to 2030.

Key Market Segments

  1. Product Types:

Sports Supplements: This segment holds the largest market share, driven by the growing number of gyms and fitness centers globally.

Sports Foods: Expected to grow at the fastest CAGR of 9.1% over the forecast period, reflecting a rising demand for convenient, nutritious options.

Sports Drinks: Continues to be a staple for hydration and performance enhancement.

  1. Distribution Channels:

Brick & Mortar: Held the largest revenue share of 53.7% in 2023, with fitness institutes and specialty stores significantly contributing to market growth.

E-commerce: Expected to grow at the fastest CAGR of 8.6% over the forecast period, driven by the convenience of online shopping and a tech-savvy consumer base.

  1. Consumer Groups:

Adults: Held the largest market share of 50% in 2023, attributed to active involvement in fitness and sports activities.

Children and Geriatric: Segments with growing interest, especially in products tailored for specific age-related nutritional needs.

Regional Insights

  • North America: Dominated the market with a revenue share of 26.72% in 2023, owing to the presence of major market players and increasing awareness among individuals.
  • Asia Pacific: Expected to witness the fastest growth, driven by rising disposable incomes and a growing emphasis on health and fitness.

Market Trends

  • Plant-Based Products: There's a notable shift towards vegan and plant-based sports nutrition products, catering to the growing demand for sustainable and ethical consumption.
  • Personalized Nutrition: Consumers are seeking products tailored to their specific health goals and dietary preferences, prompting brands to offer customized solutions.
  • Sustainable Practices: An increasing focus on eco-friendly packaging and ethical sourcing aligns with the broader consumer trend towards sustainability.

Challenges

  • Regulatory Compliance: The industry faces stringent regulations concerning labeling, health claims, and product safety, which can impact market dynamics.
  • Consumer Skepticism: Misinformation and misleading advertising can erode consumer trust, posing challenges for market growth.

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Conclusion

The sports nutrition market in 2025 is characterized by robust growth, driven by health-conscious consumers and a diverse range of products. While opportunities abound, especially in emerging markets and through product innovation, companies must navigate regulatory landscapes and address consumer concerns to maintain and expand their market share.

Company Name: GMI RESEARCH

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Address: Dublin, Ireland

Website: https://www.gmiresearch.com/

GMI Research – Consulting & Market Research

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