Extruded Snacks Poised to Hit USD 81.64 Billion by 2030, Growing at 5.6% CAGR
The global Extruded Snacks Market Growth is projected to experience robust growth in the coming years, fueled by rising consumer demand for convenient, ready-to-eat snacks and increased interest in healthier snack options. Valued at USD 52.8 billion in 2022, the is forecast to reach USD 81.64 billion by 2030, growing at a compound annual growth rate (CAGR) of 5.6% from 2023 to 2030, according to the latest research.
The surge in demand for extruded snacks stems from the growing consumer appetite for innovative flavors, textures, and healthier alternatives to traditional snacks. As lifestyles continue to evolve and the demand for on-the-go food options increases, extruded snacks—known for their versatility, variety, and ease of consumption—are quickly gaining traction across global s.
Key Drivers
- Convenience and Ready-to-Eat Solutions: The fast-paced, modern lifestyle has increased the demand for convenient, easy-to-carry snacks that fit into busy schedules. Extruded snacks, which are ready to eat with no preparation required, offer the ideal solution for consumers looking for quick snacking options. This convenience, combined with product diversity, has solidified extruded snacks' place as a popular choice among consumers of all age groups.
- Innovation in Flavors and Ingredients: A major growth driver for the extruded snacks is the constant innovation in flavor profiles and ingredients. Manufacturers are increasingly using a wide range of raw materials such as mixed grains, vegetables, and pulses, as well as introducing bold and unique flavors. This has expanded the variety of snacks available and has attracted a broader audience of consumers, including those looking for healthier options.
- Health and Wellness Trends: As consumers become more health-conscious, the demand for healthier snack alternatives is rising. This shift has driven manufacturers to develop low-fat, low-sodium, and gluten-free extruded snacks. Using ingredients such as whole grains, legumes, and alternative flours, companies are offering nutrient-dense products that cater to the growing consumer focus on health and wellness.
- Wider Availability Across Distribution Channels: The expanding availability of extruded snacks across various distribution channels, including supers, hypers, convenience stores, and e-commerce platforms, has played a key role in growth. With the growing trend of online shopping and home delivery, the e-commerce channel, in particular, is expected to drive significant expansion.
- Rising Disposable Income in Emerging s: As disposable income rises, especially in emerging s, consumers are increasingly willing to spend on premium, innovative snacks. This has fueled the demand for specialty extruded snacks, including products made from high-quality ingredients and offering unique taste experiences.
Segmentation Insights
The extruded snacks is segmented by type, raw material, distribution channel, and region. These segments provide a comprehensive view of dynamics and opportunities for growth.
By Type
- Simply Extruded: These snacks are created using basic extrusion techniques and include popular products like chips, puffed snacks, and extruded curls. With their straightforward production process and satisfying texture, this category remains a staple in the extruded snacks .
- Expanded: Expanded extruded snacks are made using advanced extrusion methods, resulting in light, airy products that appeal to consumers looking for a crunchy yet low-calorie option. The rising interest in low-calorie snacks is expected to drive growth in this segment.
- Co-Extruded: Co-extruded snacks feature multiple components, such as fillings encased in a crunchy outer layer. This combination of flavors and textures offers consumers a more indulgent experience, making this segment a fast-growing category in the .
By Raw Material
- Potato: Potato-based extruded snacks are one of the most widely consumed, providing a familiar base for numerous flavor varieties. Their versatility in both flavoring and texture ensures their continued dominance in the .
- Corn: Corn-based extruded snacks, such as tortilla chips and puffed corn snacks, are popular for their gluten-free properties, aligning with the growing demand for allergen-friendly snacks.
- Wheat: Wheat-based snacks offer a richer texture and are favored in regions with traditional grain-based diets. However, this segment faces competition from gluten-free alternatives as more consumers seek allergen-conscious options.
- Rice: Rice-based extruded snacks appeal to health-conscious consumers due to their light texture and low-fat content. These snacks are positioned as healthier alternatives, attracting those seeking lower-calorie snack options.
- Tapioca: Popular in regions such as Asia, tapioca-based extruded snacks are increasingly gaining international attention. Their unique texture and gluten-free nature make them appealing to a broad range of consumers.
- Mixed Grains: Snacks made from a blend of grains like quinoa, millet, and sorghum are becoming more popular due to their high nutritional value. This segment is expected to see significant growth as consumers look for nutrient-rich, fiber-packed snacks.
By Distribution Channel
- Supers/Hypers: These large retail outlets remain the dominant distribution channel for extruded snacks, providing consumers with a wide selection of products. The growth of organized retail in emerging s is further boosting sales through this channel.
- E-commerce: Online platforms have become an increasingly important distribution channel for extruded snacks, driven by the rise in online grocery shopping. E-commerce platforms offer consumers greater access to niche products and allow brands to reach a wider audience without the limitations of physical shelf space.
- Other Channels: Convenience stores, vending machines, and specialty shops also contribute significantly to the sales of extruded snacks. These outlets cater to consumers seeking quick, on-the-go snack solutions.
Regional Insights
- North America: The North American is a leader in the extruded snacks industry, driven by the strong demand for convenience and on-the-go food options. The region is also a hotbed of innovation, with brands constantly introducing new flavors and healthier alternatives.
- Europe: Health-conscious consumers in Europe are increasingly seeking healthier snack options, including low-fat, low-sodium, and organic extruded snacks. The introduction of new products made from alternative grains like quinoa and millet is expected to drive growth in this region.
- Asia-Pacific: The Asia-Pacific region is expected to see the fastest growth in the extruded snacks , supported by increasing disposable income, urbanization, and changing consumer habits. Countries such as China, India, and Japan are key s, with both traditional and innovative snack options gaining popularity.
- Latin America and the Middle East & Africa: These regions are also experiencing growing demand for extruded snacks, with local flavors and healthier options being introduced to meet the diverse needs of consumers.
Future Prospects
As consumer preferences continue to shift toward healthier, more innovative snacking options, the extruded snacks is poised for sustained growth. Manufacturers that focus on product innovation, sustainability, and expanding their digital presence will be well-positioned to capitalize on emerging trends.
Technological advancements in food extrusion techniques will also open up new possibilities for product development, enabling companies to create snacks with enhanced nutritional profiles and unique textures. Furthermore, the growing importance of e-commerce and digital ing will be key in shaping the future of the extruded snacks industry.
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